Kevin Ludlow, a 33-year-old Texan software developer, calls it "Bayesian flooding" and the data miner he wants to protect against is Facebook. "The problem is that once information [about you] has been collected, it will always be stored and associated with you," he writes. "I have therefore devised a slightly different method for dealing with this problem. Rather than trying to hide information from Facebook, it may be possible simply to overwhelm it with too much information."
Despite the potential downsides, Ludlow is not the only one embracing this tactic, though he's probably the most exteme. Yale student Max Cho suggests "unselling yourself to Facebook" by adding random interests to your profile. Cho added Teletubbies as his favorite TV show, Teen Vogue as his favorite book, and Tony Danza as a " Person Who Inspires Him." (Poor Tony. Not the Boss anymore, apparently.) Cho, though, still lists Yale 2013 on his profile. Some facts about ourselves we want everyone to read loud and clear.... assuming that's not an ugly lie too!
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